Such is Google dominance in the search market we are very familiar with using it as a verb- to ‘Google something’ two words shorter than saying ‘search on the net’. Before Google however we used Yahoo, Alta Vista, Lycos. We get confused between search engines and browsers too, Google entwined the two and also took […]
Author: landed
In House SEO Vs Agency SEO Vs Freelance SEO

As head of marketing, you realise you are losing some market share to SEO. Maybe you have been doing PPC Advertising but on key terms and missing out on a good chunk of longer tail keywords that PPC wouldn’t work for. Assigning budget to marketing channels I am no expert at however I do know […]
Swim Training
A note about indexing and backlinks
I always get emails from those link traders who sell links- duh! Well, they send you an Excel sheet or Google Sheet with a bunch of attractive DA urls and some metrics. I’m hoping you know what I mean so you’re the right audience for this SEO post about backlinks. Are backlink gigs on Fiver […]
My journey in cycling a couple of years in
It’s been quite a while since I last posted. I have now learned much from my own experience and GCN is well a super-channel on YouTube. I have been researching and learning about bikes. But to mention all of the cycling mad creators on there too. I will post a couple of my recommendations at […]
Link Building

Why is link building important for seo? Once upon a time a good and bad system would be designed that SEO people would try and exploit for ever after. The Google ranking algorithm in the early days worked out that the better websites worth showing could be easily identified by the number and quality of […]
Tech Audit

Why Your Website Needs an SEO Technical Audit If you are wondering in what order to focus your SEO efforts then this Technical SEO article is for you. With just the right amount of information debunk a few myths and get your website on a solid base for further SEO growth. TOC Preface | What […]
An update on riding my bike
I had my longest ride maybe ever at the weekend on a Sunday. I feel the traffic is just better and the day feels different. I ventured out with a goal to do a loop rather than an out and back over the same road that would see me increase my distance. So that made […]
First Experiences Riding Road Bike

The weather apart from the wind was good today and so I needed to escape my imposed lockdown. I needed the experience and decided to cycle part of the route I normally run..
A Method To Help You Work Efficiently
Where Are You Putting Your Efforts? Medium efforts lead to medium results. Harder efforts can lead to medium results. You have heard about working smarter well that one is true. It’s really important as an individual that you have a penetrative efficient quality about your daily work. It’s not easy when you are running your […]